our work

We initiate purpose & outcome centered strategies for every partnered athlete

Who we are

At S Group, we understand the importance of a strong support system when it comes to athletes reaching their full potential. We believe that behind every successful athlete is a dedicated team working tirelessly to provide the support, guidance, and resources needed to excel in their sport. 

what we do

Developing and embracing a repeatable routine across various aspects of an athlete's training regimen is essential for enhancing performance. 


Our partnered athletes receive comprehensive support across a variety of disciplines, with emphasis on the following development modules

  • physical resilience through functional/specific movement patterns & energy system development

  • mental skills training

  • technical proficiency exercises

  • tactical development strategies

  • nutritional optimization

  • lifestyle management

  • mindset growth techniques

Our athletes can fully optimize their abilities and reach their peak potential through this comprehensive system.


Our multi-phase approach is intentionally crafted to equip our athletes for peak performance in their selected sport. We prioritize discussing every facet of their training and competitive mental management, recognizing the significance of intertwining mental and physical development. However, what sets us apart is our unwavering commitment to maintaining a sense of equilibrium across all areas. We firmly believe that prioritizing balance is key to ensuring that our athletes perform at their peak – consistently!

personalized support

We deliberately maintain a limited portfolio of athletes to ensure that each individual is given the time and attention to detail that is necessary. Each athlete has been meticulously vetted and approved by our partners. This focused approach enables us to provide discreet support and dedicated nurturing to all our partnered athletes. 

By staying in the background, we can witness and celebrate their triumphs from afar, ensuring that our athletes take center stage while we offer unwavering support behind the scenes.

We are the team behind you, the athlete.

meet our team